Author: Azli Khan

Azli Khan has spent 8 years working in public relations and corporate communication, and her blogs at Narrative Key Media reflect that hands-on experience. She writes about media relations, executive branding and leadership positioning, always with an eye toward what actually helps founders and business leaders build real credibility. Her advice tends to focus on the gap between coverage that fades quickly and authority that sticks around, a distinction she has seen play out again and again in client work. Azli believes good advice comes from what has genuinely worked in practice, not from theory that sounds impressive on paper.